Overwatch has set a new sales record in China, with five million paid copies being sold in the country by Netease and Blizzard, according to Niko Partners gaming analyst Daniel Ahmad.
This makes Overwatch the fastest selling PC title in China, period - surpassing Diablo III even further than it had back when Overwatch had only sold 15 million copies globally.
It's also worth noting that new regulations in China (which go into effect very soon) will force publishers to reveal the drop rate of loot boxes, which Overwatch features quite prominently. These loot boxes are so popular that many fans have wondered if the loot box drop rates have been modified to favor the house - something that Blizzard denies.
It's perhaps unsurprising, considering the massive media hype that's surrounded Overwatch. Not only did it dominate the media cycle over the past year, more than doubling coverage done for Pokemon Go, it also won several industry awards, most notably Game of the Year at The Game Awards 2016.
That's not to say everything has been rosy for Blizzard and Netease in China. Recently, a server outage caused players to lose massive amounts of progress in Hearthstone, another Blizzard title that Netease handles.
Regardless, their success with Overwatch in China can't be understated, especially in a market so traditionally dominated by mobile titles.