Vainglory has been growing pretty rapidly over the past year - as such, Super Evil Megacorp is looking to take things to the next level. Super Evil Megacorp has announced the Vainglory Team Franchise Program today - a new program to share revenue and align interests with top Vainglory teams from around the world.
“At the start of the year, our live esports events were organized by a set of community and player volunteers,” said Kristian Segerstrale, COO and Executive Director at Super Evil Megacorp. “Now we are taking a major step with the Vainglory Team Franchise Program to deepen our relationships with the pro teams that are committed to helping Vainglory esports grow. We are investing significant resources to help competitive teams level up their organizations and communities so we can together build a vibrant ecosystem that will define the future of esports.”
Franchise holders will receive a share of broadcast rights, ticket sales, sponsorships or other esports activities. The founding eight partner teams will also collaborate with Super Evil Megacorp on digital and physical merch sales and other ways to build the businesses of the teams. Most importantly, though - Vainglory franchises are not guaranteed a spot in top competition. Instead, the franchise teams will just be entitled to a share of Vainglory revenue, even if they fall out of the top slots in the league.
“Super Evil Megacorp has done a remarkable job at taking a virtually home-grown competitive community and elevating it to a professional esports structure in just a year, complete with team voices, sensible financial models and a fresh way to approach local communities,” said Andy Dinh, Team SoloMid. “The new TSM Vainglory house in Las Vegas is a great example of how the community has grown over the last year and we can’t wait to help shape the future of esports with the leader of the touchscreen category, Super Evil.”
Teams will have the option to establish a home city - but it is not required, unlike the previously announced Overwatch League. The structure of the franchised league will refresh each year as the esports landscape continues to change. Partner teams will also form a governing advisory council that will review changes to competitive structure, and even the game itself, in conjunction with Super Evil Megacorp, hopefully avoiding the growing pains that have faced other esports, like League of Legends.
Teams will have until January 15, 2017 to apply for the new system. PVP Live will have an interview with Kristian Segerstrale going live shortly to discuss this news, so stay tuned.