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NFTs in gaming has been a popular subject in recent months, but they have yet to achieve widespread adoption — outside of crypto-dedicated projects. While established gaming companies and properties have typically expressed some interest in NFTs, none have yet made a significant impact in the blockchain realm.

This Monday, French videogame producer Ubisoft officially released Ubisoft Quartz, the company’s first foray into NFTs, which includes three free collectibles based on Tezos.

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Our team at Bitcoinist first reported on this scenario for Ubisoft in October, when the company’s CFO referred to blockchain technology as a “revolution” and committed capital to crypto blockchain business Animoca Brands. The outlook appeared to be more upbeat than that of competitors Epic Games and Valve.

Ubisoft Quartz will bring to life NFTs dubbed “Digits” by the firm. Quartz is “based upon [the] goal of building an ever-greater connection between you and the gaming worlds you love,” according to the launch site.

The first Digits will be three free NFTs for the Ghost Recon Breakpoint Ubisoft. The Digits will be available for purchase on Thursday, December 9, 2021. Digits will be minted once (no previous Digits will be re-minted), serial numbers, and linked to player usernames. Resale support will be provided via third-party NFT sites such as Rarible and Objkt.

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The rise of cryptocurrency in gaming and related industries has recently received more attention. Tezos, Ubisoft’s blockchain of choice, has been one chain that has been recognized in gaming and has recently surmounted significant obstacles.

Other significant chains that have stepped up include Polygon, which set aside $100 million for NFT gaming initiatives earlier this year, and Solana, WAX, and Algorand. Of course, metaverse platforms like Decentraland and The Sandbox are also gaming-related.

We’ve also seen significant players become engaged at the level of sponsoring. Coinbase, for example, has collaborated with companies such as ESL Gaming this year and has also participated in organizational alliances.

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