The game’s success has yet to reach its pinnacle, with over $5 billion in revenue since its inception. Pokémon GO has turned five years old, and it doesn’t appear to be going anywhere anytime soon.
The mobile game was published in 2016, and it quickly became a hit, attracting players from all around the world, including some who had never played a Pokémon game before. Pokémon GO sparked the second Pokémania, which is still going on and influencing the Pokémon Trading Card Game since the value of cards has skyrocketed.
People who were children when Pokémon Red and Blue were released are now adults, and Pokémon GO was the ideal method to reintroduce them to the fanbase. This was aided by the release of Pokémon Sword & Shield on the Nintendo Switch, which was the first mainline Pokémon game on a home platform.
Despite the fact that Pokémon GO has been around for five years, the game’s popularity hasn’t waned. Pokémon Go has already earned over $5 billion, according to Sensor Tower. The AR game category is dominated by Pokémon GO, with most other products (such as Dragon Quest Walk and Harry Potter: Wizards Unite) being viewed as carbon clones of the popular model.
The majority of the game’s spending has taken place in North America, with the area accounting for 36.6 percent of total spending. Japan is in second position, accounting for 32 percent of overall spending in the area.
Since its introduction, Pokémon GO has been downloaded over 632 million times, with the United States being the most popular area, with 115.5 million downloads. It has already made $641 million in the first half of 2021, and with society re-opening following the Covid-19 epidemic, it is on track to make much more.
If there was ever a moment for Pokémon GO to falter, it was during the epidemic. After all, the game demands the player to explore outside, which became perilous during the epidemic. Niantic changed the game in order to make it playable for people at home, allowing Pokémon GO to survive during the period that could very well have spelled its downfall. Five billion is an incredible amount of cash to bring in for any video game, and Pokémon GO continues to be one of the cornerstones of the most profitable media franchise of all time.
