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Pussy Riot, a Russian feminist punk music and performance art group will launch a DAO to encourage female diversity in the nascent crypto and NFT areas.

Pussy Riot made headlines in 2012 when they held an unauthorized concert inside Moscow’s Cathedral of Christ the Saviour. With their quirky acts, they continue to defy persecution. The lack of inclusion in the NFT and crypto industries is the most recent source of rage among the collective.

Pussy Riot intends to use NFTs to spark social and political change. Nadya Tolokonnikova, the co-founder, discusses why they chose NFTs.

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“I want to bring human rights and charitable component to NFTs since it’s a place where people are willing to listen to your ideas,” she says. Because it is new, the space is adaptable. However, the crypto and NFT industries are not immune to gender homogeneity. It is ruled by “white heterosexual guys.”

According to a CNBC survey, males invest in cryptocurrencies twice as much as women. While much of it can be attributed to historical factors that have kept women on the financial margins, the figures are startling considering the nature of the business, which is famed for decentralization and inclusivity.

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In the NFT sector, according to Bloomberg research, female artists account for only 5% of all NFT art sales throughout the 21-month study period. Not surprisingly, they make significantly less than male artists.

The DAO will aim to close the gender gap by increasing awareness and providing aid to girls who aspire to work in space. However, the assistance will not be limited to female artists. They intend to bring on LBTQ+ artists as well.

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