It is no secret that its stores are Apple’s money-generating machine. Nonetheless, a new report reveals how much these stores actually bring to Apple: up to $100 million per year. And in the future, Apple could earn more as it plans to build more stores.
A report from Bloomberg shares that Apple is operating four types of retail stores: “standard,” “Apple Store+,” “flagships,” and “flagship+” stores. The writer, Mark Gurman, known for sharing Apple and other tech leaks, claimed that as per internal data, the said stores respectively bring in more than $40 million, $45 million, $75 million, and $100 million every year. These numbers are expected to increase in the coming years as the brand plans to expand its reach to more locations by building new stores.
As the report indicates, Apple plans to have a total of 53 “new, relocated or remodeled stores” through 2027. Specifically, the company hopes to open 15 new stores in Asia Pacific, five locations in Europe and the Middle East, and four more outlets in the US and Canada. Additionally, it reportedly wants six revamped/relocated stores in Asia, 13 in North America, and nine in Europe.
The report comes as the company explores and reportedly develops more products, which will soon join its roster of offerings in its stores. Some include the rumored Apple Reality Pro headset, iPhone 15 and iPhone 17, Apple Watch Series 9, a new iMac, Mac Pro with M2 Ultra, and a 15-inch MacBook Air.
