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How to stay relevant in your niche

Niche marketing is like working out. Just when you are working out, you build up your muscles, you build up your stamina, and you...

Search engine optimization vs. Pay per click

SEO or PPC for search engine marketing? What are the strengths as well as weaknesses of both methods? Basically, SEO is accomplished by optimizing...

Do’s and Don’t’s In Backlinking

Backlinking indeed reaps benefits. Among these are additional traffic to the site and more importantly, increase in the site’s page rank, which is a vital...

SEO Mistakes Your Travel Site Should Avoid

Search engine optimization is like the Holy Grail of a successful online marketing campaign. The absence or misuse of it can entail great consequences,...

Link Building campaign strategy

When embarking on a link building campaign, it always helps to have unique and rich content, a good brand, free tools, or a good...